A pop-up store, VIU Eyewear combines Swiss design with a transparent handcrafted production process. They aim to create and sell frames that are suited to every personality and style, whilst staying committed to fair prices.

The premium glasses and sunglasses are designed with innovative materials and technology and are presented in matching fashion in Richlite display cabinets.The mottled leathery look of Richlite complete's the VIU brand aesthetic. Though the Marylebone based pop-up ended all of the furniture was dismantled and reused in a new store in Germany.

Design
VIU Eyewear

Application
Display cabinets

Material
Richlite Black Diamond

Location
London, UK
Mainz, Germany